A while back I was lucky to be able to go and spend some time in India exploring the rich promotional, loyalty and tech landscape. In...

The first 'speed' based petrol forecourt loyalty programme

Getting personal about personal branding & new business.

After some truly amazing LinkedIn training, we've switched to posting all our content on LinkedIn. That's not to say you won't ever find...

The 1st of March is the first anniversary of Bob's Loyalty Shop. Who knew at the time that just 24 days later we would all be in...

I have a soft spot for telecom loyalty programs, largely because they remind me of Christmas... they are often presented as these big...

You have to admire big coffee brands - some of them have really nailed the concept of loyalty with consumers but what were the steps to...

I'm feeling a little David Brent like this morning as I reach over and dust off my copy of the IPM Award Winners 2015 brochure.... You...

There have been two very successful auction based reward programs in the F.M.C.G. sector, the first I believe was Coke Auction, the...

Well, it's a simple question, do you know the answer? Agency folk like to talk about how the agency model has changed and how it has...

There was a time here in the UK when we didn't care much for authentic coffee, we were a nation of instant coffee drinkers, boiling our...